At a time where sustainability and upcycling are important parts of how we wear our clothes, we wanted to create a film that celebrated individuality and the freedom to do things your way: with life, and through denim. ‘Follow Your Path’ captures the essence of being free, encouraging you to saddle up and live life your way. Enjoy the ride. Have a good time. Don’t worry what people think, or what they tell you to do. Just do you. Follow your path.